Tribal Rugs

Handmade and sourced from the nomadic tribes’ people of Iran, Afghanistan, the Caucasus and Turkey.

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Frequently Asked Questions

  • What Are Tribal/Ethnic Rugs?

    Tribal rugs are durable, functional as well as beautiful and can be a welcome addition to any space. Tribal rugs are handmade, with unique motifs and rich and vibrant colours. They are made from natural materials like wool and silk and are woven on hand looms into a vast range of geometric patterns.

    The broad term ‘tribal’ refers to the way these works are evocative of varied ethnic groups, from indigenous peoples to nomads, that have historically found inspiration for pattern sand designs in their environment. Tribal rugs can come from tribes who live in the most remote locations of the Middle East and Asia and their tradition, culture and artistry dates back thousands of years.

  • Why Are They Popular?

    The mystery and intrigue of tribal rugs is what makes them so popular. People love the way they look, including their unique designs, colours, and shapes. They are also highly durable and can last longer than a lifetime if cared for! They are made by communities with rich histories and are highly sought after by interior designers for their quality and impeccable craftsmanship.

    Interior Design

    If you’re looking for a rug that will make a statement and elicit compliments, tribal rugs are hard to beat. Tribal rugs evoke both comfort and intrigue. The geometric designs in these pieces display life’s ever-changing intersections of culture, politics, religion and commerce into a unique artistic language. Their long history provides an intricate record of the artists who create them.

    Using bold geometric shapes, tribal rugs combine a variety of beautiful, high quality fibres to create innovative, one-of-a-kind designs.


    London House Rugs offers a large range of rugs from the ethnic and tribal world. Every rug is unique and handwoven by skilled artisans.

    There is something magical about the art of weaving. It’s the art of bringing together thread and loom. Hand knotting tribal/ethnic rugs allows weavers to express their traditions and customs through handmade textiles, using techniques dating back centuries.


    Find bold colours, unique textures and traditional designs from Iran, Afghanistan, India, Pakistan and many other countries. A rug’s design and colouring are important visual clues to its tribal origin. The colour palette and any extra features on the rug will give you information as to where it comes from.

    Aesthetics/Textile Arts

    Each rug is made on a traditional hand knotting loom and is completely unique. Because the rugs are handmade, each one is a little different – colour depth, fringe and border pattern variations are all normal within each rug and should not be considered defects.

    Folk Art

    The designs are derived from thousands of years of tradition. Tribal rugs are typically handmade by weavers or artisans and will often display a unique tribal or ethnic design. Tribal designs usually have a symbolic meaning, honouring a person, event or belief.

    Tribal rugs are popular because they are steeped in history and religion. They were often used for ceremonies as well as in everyday life. From Moroccan, Persian, Afghan and Indian rugs (plus many more), these hand knotted rugs are crafted by master weavers.

    Islamic Art/Persian Art

    From traditional Persian rugs to vibrant Afghan rugs, each rug is as unique as the artisan who created it. They represent a culture, a way to store wealth and tell a tale of migration and movement. Then and now, the tribes’ craftsmen express their sense of belonging to a particular group through the use of traditional symbols.

  • Our Collection

    We source rugs only from tribal weavers who have passed down this ancient craft century after century. In this way, each rug is a unique piece of art that tells its story through fine craftsmanship and traditional weaving and dyeing techniques. Each rug is woven with huge amounts of cultural significance while being true to the original designs & patterns of ancient rulers and merchants.

    Sourced from around the world, each rug is hand selected by our team of experts so you can be confident in your investment.

  • Common Types Of Tribal/Ethnic Rugs?

    Persian, Turkish, Indian, Afghan, Chinese and Caucasian rugs have long been prized for their elegant designs and sumptuous textures. Hand knotted in the traditional manner, each one is a piece of art in its own right.

    When you hear “tribal/ethnic,” the rugs you typically think of are hand-knotted, woollen weavings. However, that is not a complete picture. There are many types of rug in this world and each one has unique styling and weaving methods.

    Kilim Rugs

    Kilim rugs are a flatwoven type of rug or carpet generally produced in middle eastern countries. Dating back centuries to the early nomadic weavers of the Middle East and Central Asia, they have been made in almost every colour imaginable and in numerous styles. Due to their durability, kilim rugs make perfect floor coverings for any room and are suitable for homes with children and pets.

    Kilim rugs have been around for centuries which makes them more than just an ‘on trend’ statement of today. They are an art form as well as a piece of home decoration. London House Rugs has kilim rugs available in any size to fit your space and with a huge selection of exceptional quality kilim rugs, it’s easy to find one that will complement your home or workplace.

    Persian Rugs/Carpets

    If you’re looking to buy a Persian rug, it’s important that you know exactly what to look for. Persian rugs are extraordinary and beautiful works of art and are among the most valuable and highly cherished objects in a home.

    Persian rugs are famed for their unique designs and superior quality. They are hand knotted by skilled artisans using the finest natural materials and offer an exclusive combination of intricate design, fine quality and long-lasting beauty that simply cannot be found in any other rug type.

    They come in all sorts of sizes, from very small to very large, and their knots can be categorised into different groups, all of which have their own unique characteristics. Because Persia (Iran) is placed between Europe and Asia, Persian rugs reflect the artistic traditions of both continents and this gives them an incredibly rich and varied look. They are also traditionally seen as a symbol of status and wealth and with the potential to last over 100 years (with proper maintenance and care) are the sustainable choice for the future.

    Oriental Rugs

    Oriental rugs are made from a variety of materials including wool, silk and cotton. These materials are hand knotted to create complex patterns that come together to form the world’s finest rugs and carpets.

    The Oriental rug is one of the most unique and stunning examples of centuries-old art and craftsmanship and the term ‘Oriental Rug’ is often used as a collective noun for rugs from the Middle East and Asia.

  • Who Makes Tribal/Ethnic Rugs?

    Tribal/ethnic rugs are woven in various geographical regions, ranging from Central Asia, North India, the Middle East and many others. Our tribal rugs feature elements of tribal designs from the far corners of the earth, with quality craftsmanship, rich colours and traditional detailing.

    Nomadic Tribes

    Rugs woven by the nomadic tribes of Africa, the Middle East and Asia are quickly becoming collectors’ items. Full of colour and alive with intricate designs, these handmade pieces will make a statement in any home or office. Woven from premium wool, they have unique textures, character and colour variations.

    We take great pride in offering a diverse collection of genuine handmade tribal rugs across a wide variety of designs, colours and sizes.

  • Material & Quality


    The long and varied history of the tribal rug has many similarities to the story of our planet. The oldest rugs are made by using techniques from ancient times, such as hand spun yarns, which gives them their natural, unique look.

    Using traditional weaving techniques and natural dyes, our rugs are hand knotted by local artisans in areas where rug making has been a tradition for hundreds of years. This ensures we support sustainable practices and create an authentic, unique product that is a reflection of the beauty of these regions.


    Each yarn is hand selected, expertly dyed and then meticulously woven to create a beautiful and unique rug. The tradition of weaving tribal/ethnic rugs is thousands of years old and over the centuries, these techniques have been passed down from one generation to the next. They are also considered to be representative of a living art.

    With such an ancient tradition, tribal rugs are created with love and passion. Each and every weaver puts their own unique stamp on each piece they create.

    Wool & Silk

    Most tribal rugs are made of wool and/or silk. You can also weave pieces that use a combination of both of these natural fibres, with the finer detailing woven with silk.

  • Are Tribal/Ethnic Rugs A Good Investment?

    The answer to this question is twofold: Yes and it depends. Tribal rugs are much like traditional art in that they have a broad appeal, but their real value comes from their specific design, colouration, age, material and rarity. Many of the world’s oldest and most valuable rugs come from remote tribal villages in faraway lands where time-honoured skills and many generations of developed craftsmanship are still used today.

    There is always a global demand for tribal rugs. They are a timeless investment and have unique textures and designs that do not go out of fashion. They are incredibly durable and this also makes them suitable for high traffic areas in a home or workplace. These one-off hand knotted works of art use traditional techniques and feature an eclectic range of designs. Some pieces may even be heirlooms for later generations.

  • Why Choose London House Rugs?

    When you buy a London House rug, you’re investing in quality that will last you and your family for years to come. They are carefully crafted by master weavers with the highest quality materials and centuries-old techniques. Each rug is woven from premium wool and/or silk with an exquisite combination of colours and fine yarns.

    We believe in honouring our commitments and inspiring trust with the best service possible. Whether you are a residential customer or a commercial client, we are here to help. We believe that everyone deserves a beautiful rug to call their own and our expert team can help you find that special piece.

    We offer free delivery within mainland UK and if the rug is not right, you can just return it to us for a full refund within 30 calendar days.